Media Impact on Celebrity Fashion Trends

Many people are trying to get Emma Watson’s new haircut or dress like Beyonce lately. Each year, audiences see new celebrity fashion trends as they march up and down the Red Carpet at events such as the Emmy Awards and the Oscars. They are also constantly featured in celebrity and fashion magazines. Once a star’s new look is revealed, suddenly everyone wants to copy it. Just how big of an impact does the media have on the current celebrity fashion trends? A lot!

The truth is, society can’t pass a magazine stand or watch celebrity-featured news programs without noticing a new look or two on their favorite Hollywood stars. And when people begin to see the new looks, they begin to want that look for themselves. Take Emma Watson’s new haircut for example: she just began wearing it last summer, and now the pixie cut can be seen everywhere. It’s a hot fashion trend right now.

This is not a new trend. For decades, fans have been copying the fashion trends of their favorite stars, both on- and off-screen. John Travolta made the white suite popular in the ’0s, Jennifer Beals made off-the-shoulder sweatshirts and torn jeans popular in the ’0s, and Madonna had fans changing their hair color multiple times in the’0s. Michael Jackson had fans changing their look to match his current fashion trend throughout his career.

What audiences see on their favorite celebrities thanks to all of the media attention they receive hits home, and causes new trends to be developed throughout the years. As one person copies the new look of her favorite celebrity, dozens of others do too. Suddenly, there’s a huge burst of people walking around with that star’s new look. This proves that the media has a huge impact on celebrity fashion trends, year in and year out.

As the year comes to a close, one can only wonder: what will they new trends be in 2011?

Why the Media Impacts the Fashion Choices of Everyday People

Whether we realize it or, the media does play a big part in how the average person dresses. There has never been any denying the power of the fifth estate as the media is known for influencing the way people think and act. With the over-abundance of celebrity news, there is little wonder so many people, of both sexes try to emulate the fashion sense of their favorite celebrities.

One example of this is can be seen in the Rachel hairstyle (less popularly called the Aniston hairstyle). The Victoria Beckham bob gave new life to the bob all over again. If a few top celebrities start being photographed with wavy hair, then that style will become the hot look almost everyone wants.

Many women worldwide love to see what celebrities are wearing and the media in its various form is only too willing to provide this information. Once these images are beamed onto our television sets, put out in living color on the pages of fashion and gossip magazine or on the Internet, there are sure to be copycats. Even celebrities are influenced by fashion trends as portrayed in the media.

The more popular the celebrity, the more likely that the media will cover what they are wearing. Many popular news papers actually have a page dedicated to style and fashion. For many newspaper readers this is their favourite section of the paper.

The Internet has spawned many fashion and style websites and blogs. Many of these have huge followings especially among teens who want to ensure that they are always ‘with it’.

There is no doubt that Hollywood and the media work together to influence and drive fashion trends. This is part of the reason why celebrity scents tend to do so well. No matter what it is fashion-wise, whether it’s how to dress, wear your hair or type of makeup, the media continues to be a big influence.